First Europe, now Asia.
Vancouver’s QuickMobile has expanded its team to Asia for the first time, opening a satellite office in Singapore.
CEO Craig Brennan, who returned to Vancouver June 25 after spending a week in Asia overseeing the launch of the new office, said all the new employees were recruited from within the city itself.
“We want people in-market,” Brennan said, adding this is the third time he’s overseen an expansion into Asia throughout his career and much of the team is made up of people he’s worked with previously.
“The best way to grow an international location is you want to work with locals and you want to work with people you know and trust.”
QuickMobile develops apps providing schedules, analytics, photo sharing and search functions to help manage meetings and conferences with as many as 50,000 people.
Brennan said Singapore’s location in Southeast Asia lends makes for an ideal spot for other businesses throughout the region to host meetings and major conferences.
QuickMobile’s Asian team will focus on sales and marketing, although Brennan said the company could eventually introduce an engineering team to Singapore.
While the core team consists of fewer than 10 people, the CEO said he expects to expand quickly.
QuickMobile also has a satellite office in London, England.
While the company had already been conducting business in Asia prior to the launch of the new office, Brennan said establishing a permanent location was necessary.
“A lot of parts of the world are still very much face-to-face-oriented. They want to see who they are working with,” he said.
“Singapore, I think, is a great first city to land in.”