The Globe and Mail and Glacier Media have formed an editorial partnership to exchange news content and strengthen readership.
The agreement will see the Glacier Media chain carry a selection of Globe and Mail stories daily to its publications, while The Globe will augment its business coverage with a selection of Mining & Metals and Agriculture content.
The alliance will also present increased exposure to new audiences for The Globe and Glacier journalism, delivering on each other’s mission and business priorities. Working with top regional publisher Glacier Media will help to deliver on The Globe’s ambition to grow their reach in Western Canada.
“The new publishing alliance with Glacier Media further supports The Globe’s dedication to be the go-to news source for business leaders by delivering the insight and news they need,” says Phillip Crawley, Publisher and CEO of The Globe and Mail. “We are also pleased to extend The Globe’s award-winning journalism to new readers.”
“We are pleased to enter this agreement with The Globe and Mail,” said Alvin Brouwer, president of Glacier Media Digital. “We believe it will add new audiences for our journalism.”
The Globe and Mail, founded in 1844 and based in Toronto, is Canada’s leading news media company, with print and digital formats reaching more than six million readers each week.
Glacier Media, founded in 1988 and based in Vancouver, is western Canada’s largest news media company, with digital and print formats in more than 30 markets reaching more than 1.5 million readers each week.