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Why my business bombed (BIV Today No. 171)

On BIV Today… The director of the University of Toronto’s Impact Centre reflects on why his software startup bombed. Most startups fail, and Charles Plant discusses why in his new book, Triggers and Barriers: A Customer Perspective on Innovation.
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On BIV Today…

The director of the University of Toronto’s Impact Centre reflects on why his software startup bombed.

Most startups fail, and Charles Plant discusses why in his new book, Triggers and Barriers: A Customer Perspective on Innovation.

 Hayley Woodin hosts.