Small, independent businesses in B.C. are being asked to participate in a survey that is part of a campaign aimed at shifting 10% of consumer spending in B.C. to local businesses.
The Ten Percent Shift campaign is the brainchild of Canadian Union of Public Employees (CUPE), which plans to use its membership clout (85,000 members in B.C.) to convince consumers to spend more money locally – at least 10%.
As part of that campaign, CUPE has hired economic analyst Civic Economics to conduct a study of the B.C. retail sector to help quantify what a 10% shift in spending would mean for local small businesses.
“The more completed surveys received by Civic Economics, the higher the quality of the analysis, allowing for a more detailed study of specific regions or communities,” CUPE said in a press release.
Independent business owners in B.C. who want to take part are asked to complete the survey.